Turn Your passion into your paycheck

Start Your Own Boutique

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Run your own business without sacrificing your own personal needs.

Passion is the heart of our operations
Exclusive outfits ONLY sold through P+L Retailers
We encourage Retailers to balance business & family
Payment plans available for Retailers

About Pete + Lucy

How is Pete + Lucy

different?

Our Clothing

High-quality, buttery-soft fabric
Fresh releases each week to help keep customers excited and engaged
Adorable boutique styles at affordable prices
Styles for all genders with fun patterns

View Our Current Collection

Our Exclusivity

Custom outfits ONLY available to P+L Retailers
3 new releases every single week
Limited runs, so everything is unique
Less than 1,000 of each outfit will ever be made, creating a "hot item" for your customers
Preorders available for holiday-themed outfits, family collections, & more

Read About Pete + Lucy

Our Market

No market saturation
Each application is hand-selected
Individual cities are monitored for Retailer density
Unique inventory exclusive to our Retailers

And You

Run your business your own way
Complimentary educational materials from Boutique Blueprint
Access to our private Facebook group

Start Your Own Boutique

Women looking through Pete + Lucy merchandise

Women looking at Pete + Lucy clothes

Get a look for

every
occasion

View Our Current Collection

I had a dream of being a

small business
owner…

– Kelsey Mccue-Long P+L Retailer since 2020

Read Kelsey’s Story

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You’ve got questions, we’ve got answers!